What problem does it solve? App developers and marketers struggle to know why their App Store or Google Play listing underperforms in search visibility and install conversion. This Skill audits a live listing against platform-specific ASO best practices, scores it across six weighted dimensions, and produces a prioritized action plan. ## Core Features & Use Cases - Listing Fetch & Scoring: Detects store type from a URL, extracts title, subtitle, description, screenshots, ratings, and metadata, then scores six dimensions (Title & Subtitle 20%, Description 15%, Visual Assets 25%, Ratings & Reviews 20%, Metadata & Freshness 10%, Conversion Signals 10%) into a weighted score out of 100. - Brand Maturity Tiering: Classifies apps as Dominant, Established, or Challenger so household names like Instagram are not penalized for deliberate brand-first choices while challenger apps are scored strictly. - Competitor Comparison & Reporting: Benchmarks against 2-3 competitor listings, identifies keyword gaps, and outputs a structured report with a scorecard, top 3 quick wins, keyword suggestions, and a prioritized action plan. - Use Case: A startup founder shares a Google Play URL with a 2.8 rating and a stale description; the Skill flags the critical rating and freshness issues, recommends a keyword strategy for the indexed full description, and orders fixes by impact versus effort. ## Quick Start Audit my app listing at this App Store URL and tell me the top fixes to improve visibility and conversion.