audience-persona
CommunityCreate actionable buyer personas fast
Marketing & Sales#persona#market-research#customer-journey#audience-segmentation#icp#buyer-persona#persona-template
Authornazlicancaglar
Version1.0.0
Installs0
System Documentation
What problem does it solve?
Defines who customers really are by turning scattered quantitative and qualitative signals into 2–4 focused, actionable buyer personas and anti-personas that drive targeting, messaging, and product decisions.
Core Features & Use Cases
- Structured Persona Framework: Produces persona documents with demographics, psychographics, behaviors, jobs-to-be-done, digital footprint, and messaging strategy.
- Anti-Persona & Channel Mapping: Identifies who the brand is not for and maps each persona to optimal channels and content types.
- Data-First and Hypothesis Modes: Works from analytics, CRM, surveys, interviews, or from hypothesis personas when data is limited.
- Use Case: Turn GA4, CRM exports, and three customer interviews into two prioritized personas, a channel plan, and a customer journey map for a new product launch.
Quick Start
Build two detailed buyer personas and one anti-persona from the provided analytics export, CRM summary, and customer interview notes.
Dependency Matrix
Required Modules
None requiredComponents
references
💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: audience-persona Download link: https://github.com/nazlicancaglar/nova-workflow/archive/main.zip#audience-persona Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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