campaign-analytics
CommunityOptimize marketing campaigns with deep performance insights.
Marketing & Sales#performance metrics#marketing analytics#funnel analysis#campaign performance#attribution modeling#roi calculation
AuthorKsawyoux
Version1.0.0
Installs0
System Documentation
What problem does it solve?
This Skill provides in-depth analysis of marketing campaign performance, helping you understand what drives conversions, where prospects drop off, and whether campaigns are profitable.
Core Features & Use Cases
- Multi-Touch Attribution: Understand which channels contribute most to conversions using various models (First-Touch, Last-Touch, Linear, Time-Decay, Position-Based).
- Funnel Analysis: Identify bottlenecks and conversion rates at each stage of your marketing or sales funnel.
- ROI & Performance Metrics: Calculate ROI, ROAS, CPA, CPL, and benchmark against industry standards to assess profitability and efficiency.
- Use Case: Analyze your Q1 marketing spend by running attribution models to see which channels were most effective, use funnel analysis to find where leads are lost, and calculate the ROI for each campaign to inform budget allocation for Q2.
Quick Start
Analyze the performance of your marketing campaigns using the provided data file 'campaign_data.json'.
Dependency Matrix
Required Modules
attribution_analyzer.pyfunnel_analyzer.pycampaign_roi_calculator.py
Components
scriptsreferencesassets
💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: campaign-analytics Download link: https://github.com/Ksawyoux/MyBot-ksawyoux-/archive/main.zip#campaign-analytics Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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