commerce-jtbd-persona

Official

Automatically generate customer insights and personas from reviews.

Authormodu-ai
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill enables e-commerce sellers to analyze customer reviews and Q&A data to understand customer motivations and create detailed personas, streamlining targeted marketing strategies.

Core Features & Use Cases

  • Customer Motivation Analysis: Extracts and categorizes JTBD into functional, emotional, and social needs from review and Q&A content.
  • Persona Creation: Generates detailed customer profiles with demographics, behaviors, and purchase factors based on review data.
  • Use Case: An online seller wants to understand why customers buy their skincare products, then create personas to tailor marketing messages and improve product offerings.

Quick Start

Provide product reviews and Q&A data to generate customer JTBD and personas for targeted marketing.

Dependency Matrix

Required Modules

review_list_naverreview_list_cafe24qna_list_cafe24

Components

scriptsreferences

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: commerce-jtbd-persona
Download link: https://github.com/modu-ai/cowork-plugins/archive/main.zip#commerce-jtbd-persona

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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