skills.rest
sun2443
sun2443COMMUNITY
Explore all skills by this author →
GitHub

competitive-intelligence

Generate interactive HTML battlecards comparing competitors with pricing and talk tracks.

Updated Apr 8, 2026
Search Tags:#objection handling#sales enablement#html artifact#pricing intelligence#battlecard#competitive research#talk tracks
One-click install
npx skills add https://github.com/sun2443/designer-skills --skill competitive-intelligence-sun2443
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: competitive-intelligence
Source: https://github.com/sun2443/designer-skills/tree/main/sales/skills/competitive-intelligence
Command: npx skills add https://github.com/sun2443/designer-skills --skill competitive-intelligence-sun2443

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Competitive-intelligence research is time-consuming and hard to synthesize into practical, deal-ready guidance, causing teams to rely on outdated or inconsistent positioning.

Core Features & Use Cases

  • Interactive HTML battlecard output: Generates a self-contained, shareable HTML artifact with clickable competitor tabs and an at-a-glance comparison matrix for deals.
  • Deep competitor + recency research: Produces feature, pricing, positioning, and releases from the last ~90 days using web sources, and optionally enriches with internal systems.
  • Sales execution artifacts: Delivers scenario-based talk tracks, objection handling, and landmine questions to guide real conversations and differentiate effectively.

Use case: Before a competitive sales call, provide 1–5 competitor names to create a battlecard that compares your company vs. each competitor, includes pricing intelligence, and outputs objection responses and talk tracks tailored to likely deal scenarios.

Quick Start

Use the competitive-intelligence skill to generate an interactive HTML battlecard for your company and competitors by giving your company name and listing 1–5 competitor names.

Frequently Asked Questions about competitive-intelligence

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a competitive battlecard for an upcoming sales call?▼

To create a competitive battlecard, provide your company name and 1–5 competitor names. The skill generates a self-contained interactive HTML artifact with competitor tabs, a comparison matrix, pricing intelligence, and objection handling talk tracks.

What is competitive intelligence research and how does it help sales positioning?▼

Competitive intelligence research synthesizes competitor features, pricing, and recent releases into practical, deal-ready guidance. It helps sales teams position effectively by providing scenario-based talk tracks and differentiation strategies for real conversations.

Can I use internal CRM data and call transcripts to enrich competitor research?▼

Yes, you can optionally enrich competitor research with internal CRM data, documents, and chat transcripts. This internal context is combined with public web research to produce more tailored deal preparation and win/loss readouts.

How current is the competitor pricing and feature data in a generated battlecard?▼

Generated battlecards include competitor pricing, positioning, and feature data from the last 90 days of public web sources. This recency-focused research ensures sales teams avoid relying on outdated competitive intelligence.

Does the battlecard output include objection handling talk tracks and deal landmine questions?▼

Yes, the battlecard output includes scenario-based talk tracks, objection handling responses, and deal landmine questions. These sales execution artifacts guide real conversations and help differentiate effectively against named competitors.

What's the best way to compare my company against multiple competitors at once?▼

The best way to compare against multiple competitors is generating an interactive HTML battlecard with clickable competitor tabs and an at-a-glance comparison matrix. You can analyze 1–5 competitors simultaneously to identify positioning gaps.

Related Skills

Explore More Marketing & Sales Skills→
adrianliechtiadrianliechti
4

competitive-intelligence

Generate an interactive HTML battlecard comparing competitors across features and pricing.

Community
Advanced
MuhammadUAMuhammadUA

competitive-intelligence

Generate interactive HTML battlecards from automated competitive research.

Community
Advanced
hiroshi75hiroshi75

competitive-intelligence

Research competitors and generate interactive HTML battlecards for sales conversations.

Community
Intermediate
kaifashraffkaifashraff

marketing-strategy-pmm

Develops structured product marketing guidance for positioning, ICP definition, and GTM planning.

Community
Advanced