customer-journey-map

Creates end-to-end customer journey maps covering stages, touchpoints, emotions, pain points, and opportunities.

Updated Aug 10, 2026
One-click install
npx skills add https://github.com/Choi-Keith/skill-arsenal-ultra --skill customer-journey-map-choi-keith
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: customer-journey-map
Source: https://github.com/Choi-Keith/skill-arsenal-ultra/tree/main/plugins/pm-skills/pm-market-research/skills/customer-journey-map
Command: npx skills add https://github.com/Choi-Keith/skill-arsenal-ultra --skill customer-journey-map-choi-keith

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Product teams often lack a structured view of the full customer experience, making it hard to spot friction, drop-off points, and moments that drive retention or churn. This Skill turns scattered inputs like interview notes, survey data, and support tickets into a structured journey map. ## Core Features & Use Cases - Stage-by-Stage Mapping: Walks through awareness, consideration, acquisition, onboarding, engagement, retention, and advocacy, capturing touchpoints, behaviors, emotions, pain points, and opportunities for each. - Critical Moment Identification: Pinpoints aha moments, moments of truth, and churn triggers that determine whether users stay or leave. - Prioritized Recommendations: Ranks improvements by impact on conversion and retention, separating quick wins from deeper investments. - Use Case: A PM notices onboarding drop-off. They provide user interview transcripts and analytics, and receive a journey map table showing exactly where users get confused, plus a prioritized list of fixes. ## Quick Start Ask the AI to create a customer journey map for your product, optionally attaching interview notes, survey results, or analytics data as input.

Frequently Asked Questions about customer-journey-map

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a customer journey map for my product?

Define a specific user persona with jobs-to-be-done, then map each stage from awareness to advocacy. For every stage, document touchpoints, user actions, thoughts, emotions, pain points, and opportunities in a structured table.

What inputs do I need for user journey mapping?

Useful inputs include user interview transcripts, survey data, product analytics, support tickets, or existing journey maps. You can also provide a product URL so the analysis can be grounded in real product context.

What stages should a customer journey map include?

A typical map covers awareness, consideration, acquisition, onboarding, engagement, retention, and advocacy. Adjust the stages to fit your product, since a B2B SaaS journey differs from a consumer app journey.

Can I turn a journey map into a visual diagram?

The output is a markdown document with structured tables, not a visual diagram. Use the analysis as the basis for building a visual map in tools like Miro or FigJam.

What is the difference between an aha moment and a moment of truth?

An aha moment is when a user first experiences the product's core value. A moment of truth is a decision point where the user chooses to stay or abandon the product, such as hitting a paywall or completing onboarding.