google-ads-plan

Plan and rebuild Google Ads accounts from business goals and target intents.

226|42|Updated Mar 16, 2026

Search Tags:#planning #workspace #google-ads #budget-planning #campaign-structure #intent-map

Ready to run

npx skills add https://github.com/TheMattBerman/google-ads-copilot --skill google-ads-plan

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: google-ads-plan
Source: https://github.com/TheMattBerman/google-ads-copilot/tree/main/skills/google-ads-plan
Command: npx skills add https://github.com/TheMattBerman/google-ads-copilot --skill google-ads-plan

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Plan or rebuild Google Ads accounts based on business goals and target intents, providing a structured approach to campaign architecture and budget decisions.

Core Features & Use Cases

Planning mode to design campaign structure, ad group logic, and budget posture.
Supports new-account planning or rebuilds with or without live MCP data.
Writes planning notes to workspace memory and exports standalone plans.

Quick Start

Plan a new Google Ads account from business goals, offers, and target intents.

Frequently Asked Questions about google-ads-plan

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I plan a Google Ads campaign structure based on target intents?▼

Plan Google Ads campaign structure by mapping business goals and target intents to ad group logic and budget posture. This approach uses business context and intent mapping to produce standalone campaign drafts.

What is the best way to rebuild an existing Google Ads account?▼

Rebuilding an existing Google Ads account uses intent mapping and workspace memory updates to restructure campaign architecture and budget decisions. It supports rebuilds with or without live MCP data.

Can I use live MCP data to design a Google Ads budget and campaign plan?▼

Yes, you can use live MCP data to design a Google Ads budget and campaign plan. The planning process supports both new account setups and account rebuilds with or without live MCP data integration.

How do I map business goals to Google Ads ad groups and budget planning?▼

Map business goals to Google Ads ad groups by applying intent mapping to define ad group logic and budget posture. The resulting plan writes planning notes to workspace memory and exports standalone drafts.

Do I need live data to create a standalone Google Ads plan from scratch?▼

No, you do not need live data to create a standalone Google Ads plan from scratch. The planning mode designs campaign architecture and budget decisions using only business context and target intents.

What's the difference between planning a new Google Ads account and rebuilding an existing one?▼

Planning a new Google Ads account builds campaign structure from initial business goals, while rebuilding restructures existing campaigns. Both apply intent mapping and workspace memory updates to generate structured drafts.