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google-ads-structure

Generate Google Ads campaign and ad group structure drafts from MCP or CSV data.

Updated Jun 17, 2026
Search Tags:#mcp#structure#intent#drafts#google-ads#data-export#ad-groups
One-click install
npx skills add https://github.com/weareballpoint/google-ads-copilot --skill google-ads-structure-weareballpoint
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: google-ads-structure
Source: https://github.com/weareballpoint/google-ads-copilot/tree/main/skills/google-ads-structure
Command: npx skills add https://github.com/weareballpoint/google-ads-copilot --skill google-ads-structure-weareballpoint

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Recommends Google Ads campaign and ad group structure based on intent separation, routing problems, brand/non-brand boundaries, competitor isolation, and landing-page fit. Pulls live data via MCP or works with manual exports to inform structure drafts.

Core Features & Use Cases

  • Generates structure drafts that define campaigns, ad groups, and routing boundaries based on high-intent signals.
  • Works with live MCP data or exported data to validate structure proposals.
  • Provides guidance for organizing accounts to improve clarity and performance.

Quick Start

Provide a current account data sample (MCP or CSV export) and request a draft structure.

Frequently Asked Questions about google-ads-structure

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I structure Google Ads campaigns based on search intent?▼

Structure Google Ads campaigns by separating high-intent signals into distinct ad groups and routing boundaries. This approach isolates brand and non-brand keywords, separates competitor terms, and aligns routing boundaries with dedicated landing pages.

What's the best way to separate brand and non-brand keywords in Google Ads?▼

The best way to separate brand and non-brand keywords is by creating distinct campaign and ad group routing boundaries based on intent separation. Drafting this structure ensures clearer performance tracking and dedicated landing page fit.

Do I need MCP access to generate Google Ads structure drafts?▼

You do not need MCP access to generate Google Ads structure drafts if you can provide a manual data export. The Skill operates with either live MCP data or manual CSV exports to validate and propose account structures.

Can I use manual data exports to validate Google Ads ad group structure?▼

You can use manual data exports to validate Google Ads ad group structure. The Skill processes exported account data to inform structure drafts, defining campaigns and routing boundaries without requiring a live MCP connection.

Why should I isolate competitor keywords in a separate Google Ads campaign?▼

Isolating competitor keywords in a separate Google Ads campaign improves routing clarity and intent separation. This structural boundary prevents mixed-intent traffic from diluting ad group performance and landing page relevance.

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