Ballpoint
Official@weareballpoint · United Kingdom
The AI-native growth agency
Agent Skills by Ballpoint
Showing 16 vetted skills indexed across 1 GitHub repositories.
weareballpointgoogle-ads
Analyze Google Ads accounts to identify intent mixing and structural gaps.
weareballpointgoogle-ads-tracking
Diagnose and fix Google Ads conversion tracking reliability issues.
weareballpointgoogle-ads-plan
Plan and orchestrate Google Ads account rebuilds or new setups from business goals.
weareballpointgoogle-ads-negatives
Generate a structured negative keyword draft from Google Ads search-term data.
weareballpointgoogle-ads-apply
Execute approved Google Ads draft mutations via a dry-run-to-audit workflow with reversible actions and logging.
weareballpointgoogle-ads-structure
Generate Google Ads campaign and ad group structure drafts from MCP or CSV data.
weareballpointgoogle-ads-daily
Identify anomalies and notable changes in Google Ads accounts from MCP data or CSV exports.
weareballpointgoogle-ads-pmax
Analyze Performance Max campaigns for cannibalization, intent contamination, and weak control surfaces.
weareballpointgoogle-ads-search-terms
Analyze Google Ads search terms to identify waste and generate negative keyword drafts.
weareballpointgoogle-ads-budget
Generate budget reallocation drafts from Google Ads campaign and tracking data.
weareballpointgoogle-ads-draft-summary
Summarize pending Google Ads drafts into a prioritized apply order across accounts.
weareballpointgoogle-ads-intent-map
Cluster search terms by intent and generate campaign routing drafts.
weareballpointgoogle-ads-connect
Automate Google Ads Copilot onboarding with MCP health checks and customer selection.
weareballpointgoogle-ads-landing-review
Diagnose landing-page conversion problems for Google Ads traffic using MCP data.
weareballpointgoogle-ads-rsas
Generate RSA refresh drafts from search terms and performance data.
weareballpointgoogle-ads-audit
Audit Google Ads accounts and generate prioritized action drafts.
Frequently Asked Questions About Ballpoint
FAQPage SchemaWhat specific tasks can Ballpoint perform for my advertising accounts?▼
Ballpoint enables granular account auditing, negative keyword generation, RSA content refreshes, and structural campaign rebuilds. It identifies intent mixing, diagnoses conversion tracking failures, and generates prioritized action drafts for budget reallocation and campaign routing based on search-term performance data.
Who is the target persona for these technical advertising capabilities?▼
These capabilities are designed for performance marketers, growth engineers, and media buyers managing complex Google Ads accounts. It is ideal for professionals requiring data-driven structural changes, anomaly detection, and systematic campaign optimization rather than manual interface management.
What are the prerequisites for implementing these account management capabilities?▼
Implementation requires access to Google Ads account data via MCP or CSV exports. Users must have administrative permissions to execute draft mutations and should ensure conversion tracking is accessible for diagnostic health checks before initiating structural changes or budget reallocations.