hooked-model

The Hooked Model is a framework for designing habit-forming products that drive unprompted engagement by mapping Trigger, Action, Reward, and Investment phases to build user retention.

Design variable rewards by combining Tribe, Hunt, and Self reward types to sustain engagement, ensuring the investment phase loads the next trigger to lock in users.

Identify the user's internal triggers to own them, map the Habit Path from Trigger to Action to Reward to Investment, and minimize friction for the simplest behavior in anticipation of reward.

Ensure ethical product design by applying the Manipulation Matrix to evaluate habit-forming features, verifying responsible design before loading the next trigger via user investments.

No specific tools or dependencies are required. The solution requires knowledge of the Hooked Model framework and ethical considerations, including the Manipulation Matrix, for responsible design.

You should not use variable rewards if ethical checks via the Manipulation Matrix indicate irresponsible design, as habit-forming products must avoid manipulating users against their interests.