marketing-psychology-patterns

Score marketing ideas with PLFS and MFS across customer journey stages.

1|Updated Mar 1, 2026
One-click install
npx skills add https://github.com/hjemmesidekongen/ai --skill marketing-psychology-patterns
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: marketing-psychology-patterns
Source: https://github.com/hjemmesidekongen/ai/tree/main/plugins/smedjen/skills/marketing-psychology-patterns
Command: npx skills add https://github.com/hjemmesidekongen/ai --skill marketing-psychology-patterns

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps marketers understand and apply psychological principles to improve their strategies, ensuring ethical and effective campaigns.

Core Features & Use Cases

  • Psychological Leverage & Feasibility Scoring (PLFS): Quantifies the potential impact and ease of implementing mental models.
  • Marketing Feasibility Scoring (MFS): Evaluates marketing ideas based on impact, fit, speed, effort, and cost.
  • Journey-Stage Models: Provides tailored psychological patterns for different stages of the customer journey (Awareness, Consideration, Decision, Retention).
  • Ethical Guardrails: Enforces strict ethical guidelines to prevent manipulative or harmful marketing practices.
  • Use Case: A product manager can use this Skill to score potential marketing messages for a new feature launch, prioritizing those with high leverage and ethical safety, and ensuring they align with the customer's decision-making stage.

Quick Start

Apply marketing psychology patterns to a new product launch, focusing on the decision stage.

Frequently Asked Questions about marketing-psychology-patterns

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I apply behavioral science to optimize marketing campaigns?

Marketing psychology patterns apply behavioral science to optimize campaigns by scoring mental models for leverage and feasibility across customer journey stages. This ensures product positioning aligns with actual decision-making behavior.

Can I evaluate marketing ideas based on impact and effort before launching?

Marketing feasibility scoring evaluates marketing ideas by analyzing impact, fit, speed, effort, and cost. This quantification allows teams to prioritize messages with high leverage before executing pre-launch strategies.

What psychological patterns work best for different customer journey stages?

Tailored psychological patterns map directly to customer journey stages including Awareness, Consideration, Decision, and Retention. This stage-based modeling applies specific behavioral triggers relevant to each phase of the funnel.

How do I ensure my marketing psychology strategies remain ethical?

Ethical guardrails enforce strict guidelines within marketing psychology strategies to prevent manipulative or harmful practices. This ensures campaigns leverage behavioral science responsibly without exploiting user biases.

Does this approach work for scoring mental models during a product launch?

Psychological Leverage and Feasibility Scoring quantifies the potential impact and ease of implementing mental models for product launches. It prioritizes high-leverage, ethically safe messages aligned with the customer's decision stage.