Guide structured conversations to map customer goals, alternatives, and product purpose.
npx skills add https://github.com/asmartbear/asb-skills --skill needs-stack
Please help me install this Agent Skill. Skill: needs-stack Source: https://github.com/asmartbear/asb-skills/tree/main/.claude/skills/asb-needs-stack Command: npx skills add https://github.com/asmartbear/asb-skills --skill needs-stack
This Skill helps users understand the full picture of their customers' needs by mapping out the 'Needs Stack', revealing how their product fits into a customer's goals and the competitive landscape.
Build your Needs Stack by starting with what your product does for the customer and then walk up and down the stack, identifying each level.
High-intent search queries and answers about installing and using this skill.
A Needs Stack maps customer goals hierarchically to reveal how your product fits into the larger picture and competitive landscape. It identifies the purpose your product serves and what it promises to achieve for the customer.
Start with what your product does for the customer, then walk up and down the stack to identify each level of customer goals. This structured conversation reveals competitors that may not be in your direct product category.
Needs Stack analysis reveals indirect alternatives by mapping competitors above or below your product in the customer goals hierarchy. This exposes alternatives outside your direct product category that compete for the same customer purpose.
Yes, mapping the Needs Stack helps define your product purpose and what it promises to achieve for the customer. You engage in a structured conversation about customer needs to articulate this value proposition clearly.
Mapping the Needs Stack is the best way to analyze alternatives outside your category, as it positions competitors relative to customer goals rather than product features. This reveals competitive advantages across the entire customer journey.
No prior research is required, but you must engage in a structured conversation about your product and customer needs. The process guides you in identifying and articulating customer goals step by step.
sunnypatneediDefine a North Star Metric and input metrics with owner assignments.
zhengxuyuGenerate a Geoffrey Moore-style positioning statement defining target customers, needs, category, benefits, and differentiation.
fsollaMap competitive alternatives, unique attributes, and best-fit customers to a positioning canvas.
Lev-itCraft customer-centric value propositions using a 6-part Jobs-to-Be-Done template.
