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negative-keyword-miner

Analyze search term reports and categorize irrelevant queries for negative keywords.

1|Updated Mar 7, 2026
Search Tags:#google ads#ppc#negative keywords#search term analysis#ad spend optimization#keyword management
One-click install
npx skills add https://github.com/Synter-Media-AI/free-skills --skill negative-keyword-miner
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: negative-keyword-miner
Source: https://github.com/Synter-Media-AI/free-skills/tree/main/skills/negative-keyword-miner
Command: npx skills add https://github.com/Synter-Media-AI/free-skills --skill negative-keyword-miner

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill systematically identifies and manages irrelevant search queries that trigger ads, preventing wasted budget and improving campaign efficiency.

Core Features & Use Cases

  • Search Term Analysis: Analyzes search query data to find terms with high cost and zero conversions, low CTR, or irrelevant intent.
  • Negative Keyword Categorization: Automatically classifies irrelevant queries into categories for systematic exclusion.
  • Broad Match Bleeding Detection: Identifies when broad match keywords trigger unrelated searches.
  • Conflict Resolution: Detects and resolves conflicts where negative keywords block desired traffic.
  • Use Case: A client is spending heavily on broad match keywords but seeing low conversion rates. This Skill can analyze their search term reports, identify irrelevant queries like "free marketing tools" or "marketing jobs," and add them as negative keywords to improve targeting and reduce wasted spend.

Quick Start

Analyze the search term report for the last 30 days and identify terms to add as negative keywords.

Frequently Asked Questions about negative-keyword-miner

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I find negative keywords in Google Ads to stop wasted ad spend?▼

To find negative keywords, you analyze search term reports to identify queries with high cost and zero conversions. This process categorizes irrelevant searches to systematically exclude them, directly eliminating wasted ad spend.

What is broad match bleeding in PPC campaigns?▼

Broad match bleeding occurs when broad match keywords trigger unrelated searches, draining your budget. It is detected by analyzing search query data to find irrelevant intent queries that your ads are mistakenly matching.

Does this search term analysis work for Microsoft Ads campaigns?▼

Yes, search term analysis and negative keyword management apply to both Google Ads and Microsoft Ads campaigns. It uses GAQL queries for data extraction to optimize ad spend and improve targeting precision across both platforms.

How do I resolve negative keyword conflicts blocking desired traffic?▼

Resolving negative keyword conflicts involves detecting when your negative keywords accidentally block desired traffic. The system identifies these overlaps and corrects exclusions to ensure your intended audience can still trigger your ads.

How do I analyze a search term report for low CTR queries?▼

Analyzing a search term report for low CTR queries involves extracting performance metrics via GAQL to find irrelevant intent. These low-performing terms are then automatically classified into categories for systematic exclusion as negative keywords.

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