What problem does it solve?
Help founders and product teams answer "why will this customer buy from you" by structuring the rationale into Jobs, Pains, and Gains and producing selectable value-proposition options without jumping prematurely into messaging or growth tactics.
Core Features & Use Cases
- Reads existing niche-positioning outputs to ensure alignment with target segments and positioning statements.
- Guides an interactive, one-question-at-a-time discovery to build a value proposition canvas (Jobs / Pains / Gains, Pain Relievers, Gain Creators).
- Generates three distinct value proposition directions with applicability, benefits, and trade-offs, then writes confirmed results into opc-doc/outputs/03-value-proposition for downstream steps.
- Use case: during early product planning, run this Skill to compare efficiency-focused, outcome-focused, and risk-reduction value propositions for a chosen customer segment before committing to messaging or business-model decisions.
Quick Start
Use opc-value-proposition to analyze the target segment by reading opc-doc outputs, summarize jobs/pains/gains, and present three candidate value propositions for the user to choose and confirm.