paid-media-auditor

Audit Google Ads, Microsoft Ads, and Meta accounts for waste and inefficiencies.

2|Updated Feb 25, 2026

Search Tags:#roi #performance marketing #google ads #meta ads #paid media #ad audit

Ready to run

npx skills add https://github.com/elihuvillaraus/skills --skill paid-media-auditor-elihuvillaraus

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: paid-media-auditor
Source: https://github.com/elihuvillaraus/skills/tree/main/paid-media-auditor
Command: npx skills add https://github.com/elihuvillaraus/skills --skill paid-media-auditor-elihuvillaraus

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) components.

What problem does it solve?

This Skill systematically audits paid media accounts to identify waste and inefficiencies in ad spend, ensuring maximum return on investment.

Core Features & Use Cases

Comprehensive Auditing: Evaluates Google Ads, Microsoft Ads, and Meta accounts against over 200 checkpoints.
Actionable Reports: Delivers prioritized recommendations with projected business impact.
Use Case: Before launching a new campaign or taking over a client's account, use this Skill to perform a deep-dive audit to uncover hidden costs and optimization opportunities.

Quick Start

Run the paid-media-auditor skill to audit the current Google Ads account.

Frequently Asked Questions about paid-media-auditor

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I audit Google Ads and Meta Ads spend to find wasted budget?▼

A paid media audit evaluates account structure, tracking, bidding, and creative across Google Ads, Microsoft Ads, and Meta platforms against over 200 checkpoints to identify waste and improve ROI.

What is included in a comprehensive paid media audit report?▼

A paid media audit report includes prioritized recommendations with projected business impact, targeting tracking, bidding, creative, audience, and competitive positioning issues to maximize return on investment.

Can I audit Microsoft Ads and Meta Ads accounts at the same time?▼

Yes, you can audit Microsoft Ads and Meta Ads simultaneously using platform-specific deep dives and automation tools for data extraction to evaluate performance marketing metrics across multiple networks.

When do I need to perform a performance marketing audit?▼

You need a performance marketing audit before launching a new campaign or taking over a client's account to uncover hidden costs, identify optimization opportunities, and ensure maximum return on investment.

Does the ad audit process identify audience and competitive positioning issues?▼

Yes, the ad audit process identifies audience and competitive positioning issues using platform-specific deep dives to systematically evaluate accounts and generate actionable recommendations for reducing ad spend waste.