product-marketing-context

Draft a product marketing context document at .agents/product-marketing-context.md.

24|5|Updated Mar 6, 2026
One-click install
npx skills add https://github.com/heimanba/claw-switch --skill product-marketing-context-heimanba
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: product-marketing-context
Source: https://github.com/heimanba/claw-switch/tree/main/.cursor/skills/product-marketing-context
Command: npx skills add https://github.com/heimanba/claw-switch --skill product-marketing-context-heimanba

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill helps you create and maintain a product marketing context document. It captures foundational positioning and messaging information that other marketing skills reference, so you avoid repeating yourself.

Core Features & Use Cases

  • Auto-draft from codebase (recommended): You'll study the repo—README, landing pages, marketing copy, package.json, etc.—and draft a V1 of the context document, which you then review and correct.
  • Start from scratch option: Walk through each section conversationally, gathering information one section at a time.
  • Create and store the document: Generates .agents/product-marketing-context.md and centralizes context for reuse by other skills.
  • Update and reuse: Subsequent updates to the context flow to all dependent marketing skills.

Quick Start

Tell me to auto-draft or start from scratch, and I will generate .agents/product-marketing-context.md for you.

Frequently Asked Questions about product-marketing-context

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a centralized product marketing context document?

A product marketing context document captures foundational positioning and messaging in a centralized file so other marketing skills can reference it, eliminating repetitive manual context setup and ensuring alignment across marketing workflows.

Can I auto-draft marketing context from existing codebase assets?

Yes, you can auto-draft marketing context from codebase assets. The skill analyzes repository files like README, landing pages, package.json, and marketing copy to generate a V1 document, which you then review and correct for accuracy.

How do I onboard new marketing teammates to product positioning?

Onboarding new marketing teammates involves generating a centralized context document that captures foundational product positioning and messaging. They reference this document to align with existing marketing strategies and workflows without needing repeated explanations.

What's the best way to maintain consistent messaging across marketing workflows?

Maintaining consistent messaging across marketing workflows requires a single source of truth. This skill creates a centralized context document that dependent marketing skills reference, ensuring updates flow automatically to all downstream marketing tasks.

Does this approach work without any existing marketing copy in the repository?

Yes, this approach works without existing marketing copy. If the repository lacks assets like README or landing pages, you can use the guided start-from-scratch workflow to build the product marketing context document conversationally, section by section.

When should I not use a centralized product marketing context file?

You should avoid a centralized product marketing context file when working on isolated, one-off campaigns that do not require cross-skill alignment, or when your project lacks foundational positioning assets to auto-draft or reference meaningfully.