product-marketing-context

To maintain consistent product messaging, you can create a centralized context document at .claude/product-marketing-context.md. This serves as a single source of truth for positioning, brand terms, and messaging, preventing foundational information from being repeated across tasks.

You can auto-draft a go-to-market positioning document by having the skill scan your codebase, including README files, landing pages, and package.json. It gathers this information to generate a foundational marketing context draft for your review.

To start using a centralized marketing context document, define its location at .claude/product-marketing-context.md. The workflow involves checking for existing context, gathering information, auto-drafting, reviewing, and finalizing the document with validation and save steps.

Yes, you can use this marketing context workflow without external dependencies. The skill requires no additional components or packages, operating entirely within your environment to generate and manage the product marketing context markdown file.

Your marketing team repeats foundational product positioning because they lack a shared reference document. Creating a centralized marketing context document prevents this by capturing core messaging once, allowing other marketing skills to reference it directly.