product-strategy

Generate a one-page product strategy canvas covering ICP, positioning, pricing, and GTM.

65|11|Updated Feb 1, 2026

Search Tags:#pricing #positioning #gtm #product-strategy #icp #strategy-canvas

Ready to run

npx skills add https://github.com/ericgandrade/claude-superskills --skill product-strategy-ericgandrade

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: product-strategy
Source: https://github.com/ericgandrade/claude-superskills/tree/main/skills/product-strategy
Command: npx skills add https://github.com/ericgandrade/claude-superskills --skill product-strategy-ericgandrade

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Helps product teams convert vague strategy ideas into a concrete, actionable plan by generating a unified strategic frame that guides decisions across ICP, positioning, pricing, and GTM.

Core Features & Use Cases

Strategy Canvas generation: produces a 1-page canvas capturing mission, ICP/Anti-ICP, where to play, how to win, positioning, value metrics, GTM, and top strategic bets.
ICP & Anti-ICP scoring templates: templates to define target accounts and exclusions, ensuring focused pursuit.
Strategic Bets templates: structured bets with hypotheses, metrics, timeframes, and kill/scale criteria.
Positioning & Messaging guidance: templates to craft positioning statements and evidence points, aligned with go-to-market plans.
Quick-start guidance for rapid adoption and integration with related skills (product-discovery, product-delivery, etc.).

Quick Start

Ask Claude to create a 1-page strategy canvas for your product.

Frequently Asked Questions about product-strategy

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I create a one-page product strategy canvas for my product?▼

To create a product strategy canvas, you define your mission, ICP, where to play, how to win, positioning, value metrics, GTM motions, and top strategic bets on a single page. This generates a unified strategic frame to guide portfolio decisions.

What is the best way to define my Ideal Customer Profile and Anti-ICP?▼

Defining your ICP and Anti-ICP involves using scoring templates to identify target accounts and explicit exclusions. This ensures your product team maintains a focused pursuit of the right customers while avoiding misaligned prospects.

How do I structure strategic bets with clear kill or scale criteria?▼

Structuring strategic bets requires defining hypotheses, success metrics, timeframes, and explicit kill or scale criteria. This approach converts vague strategy ideas into actionable, measurable decisions for your product portfolio.

Can I use this to align product positioning statements with go-to-market plans?▼

Yes, you can align product positioning with go-to-market plans by using provided templates to craft positioning statements and evidence points. This directly connects your value metrics and messaging to your GTM motions.

Does this product strategy approach work for managing multiple products in a portfolio?▼

Yes, this approach works for managing a product portfolio by applying the strategy canvas across multiple products. It helps define distinct ICPs, positioning, and GTM motions to guide decisions for the entire portfolio.

How do I integrate product strategy with my existing product discovery and delivery workflows?▼

You can integrate this product strategy with existing workflows using quick-start guidance designed for rapid adoption. It connects seamlessly with related product-discovery and product-delivery skills to unify your end-to-end process.