prospecting

To turn an ICP into a lead sheet, define your Ideal Customer Profile, select a market branch like SaaS or B2B, and run a five-phase workflow. This process handles discovery, qualification, scoring, and enrichment to output prioritized outreach targets.

Lead scoring in B2B prospecting evaluates candidates using a five-phase workflow that applies branch-specific signals. It ranks prospects based on confidence levels and qualification criteria, clearly identifying top outreach targets with rationale for immediate contact.

Yes, you can generate local SMB leads by selecting the Local SMB market branch during the prospecting workflow. The process uses firmographic data and multi-source discovery to build candidate pools, apply branch-specific signals, and produce scored lead sheets.

To build a prospect list with compliance provenance, the workflow enriches leads from multiple discovery sources and tracks their origin. The final lead sheet includes source URLs and confidence levels, ensuring every outreach target has documented compliance provenance.

The best way to prioritize SaaS leads is using the five-phase scoring workflow which applies branch-specific signals. It evaluates candidate pools from multi-source discovery and outputs a structured lead sheet highlighting the top 3–5 hot leads with contact rationale.

Yes, lead generation works without manual enrichment by running the automated five-phase workflow. It builds 2–3x candidate pools from multiple sources, applies qualification signals automatically, and delivers a structured lead sheet with confidence levels and source URLs.