What problem does it solve?
This Skill helps you design, optimize, and analyze referral and affiliate programs to turn existing customers and partners into growth engines.
Core Features & Use Cases
- Program Design: Differentiate between customer referral and affiliate programs, design the referral loop (trigger, share, convert, reward), and choose incentive structures.
- Optimization: Improve referral rates, conversion rates, and overall program performance through A/B testing and common problem fixes.
- Measurement: Track key metrics like viral coefficient, referral rate, and ROI to understand program impact.
- Use Case: You want to launch a program where existing users get rewarded for inviting new customers. This Skill will guide you through choosing incentives, setting up the sharing mechanism, and measuring success.
Quick Start
Use the referral-program skill to help design a customer referral program for our new SaaS product.