research-competitive

Analyze competitors and market signals to produce competitive intelligence.

Updated Aug 27, 2026
One-click install
npx skills add https://github.com/theworkflowco/gtm-agent-example --skill research-competitive
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: research-competitive
Source: https://github.com/theworkflowco/gtm-agent-example/tree/main/skills/research-competitive
Command: npx skills add https://github.com/theworkflowco/gtm-agent-example --skill research-competitive

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Competitive intelligence and positioning analysis to uncover gaps and messaging opportunities in crowded markets.

Core Features & Use Cases

  • Competitive landscape mapping: identify direct and indirect competitors, market signals, and trends.
  • Head-to-head analyses: compare features, pricing, and differentiation to highlight winning narratives.
  • Messaging guidance: craft positioning and value propositions that stand out in market comparisons.
  • Output generation: produce a documented competitive analysis ready for GTM or product strategy.

Quick Start

Run competitive research for a market with 3–5 competitors and save results to docs/research/competitive-analysis.md

Frequently Asked Questions about research-competitive

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I conduct competitive analysis for product positioning and GTM planning?

Competitive analysis involves evaluating competitors and market signals to produce actionable intelligence for product positioning, messaging, and GTM planning. This Skill processes sources like G2 data and press mentions to generate market position maps and head-to-head comparisons.

What inputs do I need to generate a market position map and head-to-head analyses?

To generate a market position map and head-to-head analyses, you need to provide market intelligence sources such as G2 data, press mentions, and internal research summaries covering 3 to 5 competitors in your target market.

Can I use competitive intelligence to craft messaging and value propositions?

Yes, competitive intelligence highlights feature, pricing, and differentiation gaps to craft messaging and value propositions. It produces recommended messaging that creates winning narratives for market comparisons.

What is the best way to document competitive landscape mapping results?

The best way to document competitive landscape mapping is to save the generated competitive analysis, including market signals and trend identification, to a structured file like docs/research/competitive-analysis.md for GTM strategy.

How many competitors should I include for a competitive market intelligence analysis?

For competitive market intelligence analysis, you should include 3 to 5 competitors. This scope allows the Skill to accurately identify direct and indirect competitors while producing actionable head-to-head comparisons and messaging guidance.

Does competitive analysis require any specific dependencies or components to run?

No specific dependencies or components are required to run the competitive analysis. The Skill operates independently to process your provided market sources and output a documented competitive analysis ready for product strategy.