research-competitors

Map direct, strategic, and adjacent competitors with feature differentiation matrices.

Updated Mar 30, 2026
One-click install
npx skills add https://github.com/yp-talia/product-skills --skill research-competitors
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: research-competitors
Source: https://github.com/yp-talia/product-skills/tree/main/research-competitors
Command: npx skills add https://github.com/yp-talia/product-skills --skill research-competitors

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill helps teams understand and articulate a company's competitive landscape by producing a structured map across direct, strategic, and adjacent competitors, with evidence-based differentiation and identified underserved opportunities.

Core Features & Use Cases

  • Comprehensive competitor map (direct, strategic, and adjacent) with rationales and sources.
  • Feature differentiation matrix that highlights strategic positioning and gaps.
  • Audience segmentation, pricing signals, and distribution insights to inform go-to-market decisions.
  • Identification of underserved segments supported by evidence and data signals.
  • Structured write-ups suitable for executive decision-making and stakeholder alignment.

Quick Start

Run a comprehensive competitor scan for the target company and generate a three-category competitor map with a feature matrix, audience segments, pricing signals, and underserved opportunities.

Frequently Asked Questions about research-competitors

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I map competitors and build a feature differentiation matrix?

Build a competitive analysis by identifying direct, strategic, and adjacent competitors, then mapping their positioning, audience segments, and pricing signals into a structured write-up for decision-making.

What is the best way to find underserved opportunities in a competitive market?

Find underserved opportunities by analyzing audience segmentation and distribution insights against a competitor map, using data signals to identify market gaps supported by cited sources.

Can I use competitive analysis to extract pricing signals for go-to-market decisions?

Use competitive analysis to extract pricing signals by mapping competitor positioning across market categories, delivering structured insights that inform go-to-market strategies and stakeholder alignment.

How do I structure a competitor scan for executive decision-making?

Structure a competitor scan by generating a three-category competitor map, feature matrix, audience segments, and pricing signals into an evidence-based write-up suitable for executive alignment.

When do I need to include adjacent competitors in a competitor mapping process?

Include adjacent competitors in competitor mapping when identifying strategic positioning gaps and underserved opportunities, as they provide broader market context supported by evidence from multiple sources.