wasted-spend-audit
CommunityEliminate wasted ad spend across channels.
System Documentation
What problem does it solve?
Find wasted ad spend across Google Ads, Meta Ads, and (for feed-based brands) Google Merchant Center for an OnlineMinds brand. Surfaces underperforming keywords, audiences, placements, AND product-level spend in Shopping/PMax (products spending without converting, low-impression products burning budget, disapproved-but-active SKUs). Produces an uploadable exclusion/negative list, a per-product action list for the feed where applicable, and a savings estimate. Reads account-conventions for KPI thresholds and Drive paths. Use when asked to cut wasted spend, find underperforming keywords/audiences/placements/products, clean up an account, or reduce CPA.
Core Features & Use Cases
- Identify wasted spend across Google Ads, Meta Ads, and Shopping/PMax with actionable recommendations.
- Produce an uploadable negative-keyword/exclusion list saved to 03_Data/cleaned/.
- Generate per-product feed actions and a savings estimate for budget optimization.
- Read account conventions for KPI targets and Drive paths to ensure consistent thresholds.
Quick Start
Run wasted-spend-audit for a given brand with a lookback window of the last 90 days.
Dependency Matrix
Required Modules
None requiredComponents
Standard package💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: wasted-spend-audit Download link: https://github.com/Nikolaj-Storm/Mad-Minds/archive/main.zip#wasted-spend-audit Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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