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amazon-ads

Plan Amazon Ads campaigns and audits for retail media accounts.

Updated Aug 23, 2026
Search Tags:#acos#retail media#amazon ads#sponsored products#tacos#sponsored display#sponsored brands
One-click install
npx skills add https://github.com/ca-who-codes/Ultimate-Performance-Marketing-Google-Ads-Meta-ads-etc.- --skill amazon-ads-ca-who-codes
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: amazon-ads
Source: https://github.com/ca-who-codes/Ultimate-Performance-Marketing-Google-Ads-Meta-ads-etc.-/tree/main/skills/amazon-ads
Command: npx skills add https://github.com/ca-who-codes/Ultimate-Performance-Marketing-Google-Ads-Meta-ads-etc.- --skill amazon-ads-ca-who-codes

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps performance marketers plan and audit Amazon Ads accounts with a structured, retail-media-first approach instead of relying on guesswork.

Core Features & Use Cases

  • Campaign planning: Choose the right mix of Sponsored Products, Sponsored Brands, and Sponsored Display for launches, defense, consideration, and retargeting.
  • Optimization and harvesting: Use ACOS and TACOS, review search term reports, and move winning terms from auto campaigns into manual exact match structures.
  • Audit readiness: Check listing quality, Buy Box status, budget fit, and negative keyword hygiene before recommending scale.
  • Use case: A marketer can ask for a new account plan, a weekly optimization review, or a full audit summary that includes funnel fit and handoff notes.

Quick Start

Analyze my Amazon Ads account and draft a funnel-aligned campaign plan with listing readiness checks, ACOS and TACOS targets, harvesting cadence, and reporting handoff notes.

Frequently Asked Questions about amazon-ads

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I structure an Amazon Ads campaign plan for a new product launch?▼

An Amazon Ads campaign plan requires choosing the right mix of Sponsored Products, Sponsored Brands, and Sponsored Display for launches, defense, and retargeting. You need seller type, listing readiness, and ACOS targets to produce a funnel-aligned structure.

What is the best way to audit Amazon Ads retail media accounts?▼

Auditing Amazon Ads accounts involves checking listing quality, Buy Box status, budget fit, and negative keyword hygiene before recommending scale. A full audit summary includes funnel fit checks and reporting handoff notes.

How do I harvest search terms from auto campaigns into manual exact match structures?▼

Harvesting search terms requires reviewing search term reports and moving winning terms from auto campaigns into manual exact match structures. This optimization process relies on evaluating ACOS and TACOS metrics to determine successful terms.

Can I use this approach for Sponsored Display and Sponsored Brands optimization?▼

Yes, this approach covers Sponsored Display and Sponsored Brands optimization alongside Sponsored Products. It structures campaigns across new launches, consideration, defense, and retargeting to align with your retail media funnel.

What data do I need to optimize Amazon Ads ACOS and TACOS targets?▼

Optimizing ACOS and TACOS targets requires your seller type, campaign history, and current search term data. Analyzing these inputs allows you to perform optimization reviews and generate measurement analysis for retail media accounts.

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