list-building

Building targeted B2B prospect lists requires defining an Ideal Customer Profile using firmographic, technographic, and behavioral data. The system discovers matching companies, enriches prospect data, and segments lists for personalized outreach.

Finding target companies for account-based marketing involves using behavioral targeting criteria within your ICP definition. You can discover and score companies actively hiring for specific roles to prioritize high-intent prospect accounts.

To enrich and validate prospect data, the system aggregates details from multiple sources and verifies contact emails and phone numbers. This maintains list hygiene and ensures high deliverability for your outbound campaigns.

Yes, you can use Apollo and LinkedIn Sales Navigator together for contact discovery. The multi-source data aggregation leverages these platforms alongside Clay to find companies and contacts matching your defined Ideal Customer Profile.

Scoring and tiering target accounts for outbound sales prioritization uses integrated mechanisms within the ICP definition. You apply firmographic, technographic, and behavioral targeting criteria to rank accounts based on fit and potential value.